The Innovation Imperative: Moving from “Now” to “Next” / AE Recognition sponsored by

  General Sessions

Your peers have done some amazing things over the past few years so we’ll take some time to honor them appropriately.

Then we’ll welcome Mary Byers to the stage to lead her session: 
As we emerge from the pandemic’s once-in-a-century disruption, what’s next? Mary Byers, CAE, author of Race for Relevance: 5 Radical Changes for Associations, will help us embrace the pandemic as a catalyst to identify and harness opportunity. Mary will discuss creating an innovative culture; the value of small pilots and experimenting as a “go-forward” strategy; and how to leverage the tailwind provided by COVID.  You’ll be encouraged to replace the “new normal” with a deliberate “next normal” and to adopt “business as unusual” as your mantra going forward.

Sponsored by