23 - Nikosthenes: Networks of Production and Trade
Presenters
Jennifer S. Tafe, Boston University; Cole Smith, University of Texas at Austin; and Eleni Hasaki, University of Arizona
Abstract
The name “Nikosthenes”
represents an individual artist and entrepreneur in late archaic Athens, as
well as an artist collective and a brand. The Nikosthenes workshop is a
vase-making enterprise, active between ca. 545–510 B.C.E. with a strong
collaborative basis, a leading innovator in shapes and painting techniques, and
a savvy brand maker for its overseas trade to Etruria though strategic use of
signatures and trademarks. With a total of 351 signed and attributed vases, 35
collaborators, 13 shapes including its hallmark Nikosthenic amphora, six
techniques, 149 signatures, and seven trademark types, the Nikosthenic workshop
constitutes one of the most interesting test cases to study communities of
practice in the Athenian Kerameikos and communities of traders and consumers in
Etruria. The 149 surviving Nikosthenic signatures account for nearly 25 percent
of all extant epoiesen signatures in black-figure. A total of 31 trademarked
Nikosthenic products, mostly Nikosthenic amphoras (26), exist. Products of the Nikosthenic
workshop comprise one of the largest and most focused surviving sets of
trademarks known for a particular Attic workshop. These trademarks, when
coupled with those of related workshops and individuals, reveal a calculated
system for trade. The most prominent marks, ΣΟ and ΕΡ, suggestive of specific
traders, provide two of the best examples of dedicated trademarking of a
specific style of pots by a specific workshop. Through network visualizations
of these related datasets, often studied separately, we can reassess the
workshop’s centrality and recapture its importance in the dynamic landscapes,
both artistic and economic, of late archaic Athens. With this more
comprehensive and integrated approach to the Nikosthenic brand we highlight the
potential of the Nikosthenic workshop, often underrecognized in modern
scholarship, to inform us about vase artists, innovation, and trade networks
more broadly.
AIA-2K